Why Your Gold Bridal Jewellery Supplier Costs You 30% Too Much

Here’s a number that should bother you: most Western importers pay $40 to $50 per gram for 18K gold bridal jewellery out of China. Direct factories in Guangzhou start at $28 to $32/g, labour included. That gap is a middleman’s margin, not better gold. A 2024 benchmark study by the Shenzhen Jewellery Exchange backs this up, and honestly, I see the same spread on almost every project we take.

One of our UK clients was paying £55/g through a wholesaler in Dubai. I connected her with a tier-1 factory in Panyu and she got the same designs at $30/g. A 45% cut. The catch? The factory wanted a minimum